Retail Has Your Football Season Solution

SuperfannationOh, football season, how we love you. But along with football season comes the need for gear. I mean, you can’t watch your favorite game without the appropriate jersey. That’s like, I don’t know, blasphemy.

Case in point – before I could go to a recent University of Oregon football game, I had to drop some cash on a sexy UO tee. I was just grateful that I didn’t have to wear some oversized polyester jersey. Thank you sports apparel vendors!

In any event, Old Navy must know about this “watch the game in team gear” requirement because this summer it started its Superfan Nation in-store destination that’s chock full of NFL and collegiate gear – for the whole family (they've even got PJs with NFL logos!). Continue reading →